By Kohl’s: Jumping Beans - Playful Styles for Endless Play
Made to keep up with every hop, skip, and jump
Built for handstands, classrooms, and everything in between, the Jumping Beans collection has been a ‘first in the cart’ staple for families for nearly 20 years. Today, the assortment spans sizes from newborn through little kids, and includes adaptive styles, licensed favorites, and seasonal must-haves, all grounded in one simple idea: make cool stuff for kids.
Made for Real Life and Real Play
If you’ve ever watched a kid turn a living room into a racetrack or a playground into an obstacle course, you know that what they wear has to keep up.
Jumping Beans apparel is engineered for the rigors of childhood, incorporating adjustable waistbands, reinforced knees on select styles, and designs that prioritize comfort and ease of self-dressing.
The Pieces Families Come Back For
Families trust the Jumping Beans brand through mud puddles or backyard gymnastics routines, and fresh styles combined with great value earn repeat purchases. Graphic tees, leggings, joggers, and fleece are customer favorites, and multipack essentials make restocking simple. Licensed character styles add personality, and coordinated colors and prints mix and match seamlessly, making mornings easier for parents and more fun for kids.
Over the years, the collection has expanded to add swimwear, outerwear, shoes, sandals, and even grip socks for first steps, evolving alongside growing families.
Expanding nationwide this August, the Jumping Beans Baby collection will introduce Sleep & Play two-packs at every location. Select stores and Kohls.com will also have multi-pack bodysuits and bottom sets.
Play-Proof Quality in Action
Jumping Beans apparel is taking center stage in a new broadcast spot for the By Kohl’s campaign. In the commercial, now airing, Kohl’s Mom - portrayed by Ellie Kemper - helps a shopper find clothing that can keep up with his son’s endless energy - highlighting the brand's durable construction.
Shop the Jumping Beans fun at Kohl's stores nationwide and Kohls.com.