By Kohl’s: Miryana - The Art of Unwinding
Affordable Luxury for Effortless Comfort
The Miryana brand was born from a simple idea: the places where we recharge should be the softest spots in our lives. Celebrating its one-year anniversary, Miryana bedding and bath has become a go-to for outfitting spaces to fit a real-life budget.
From comforters and quilts to towels you’ll want to sink into, the Miryana brand delivers cozy texture, substantial sizing, and style in every piece. And with items priced as low as $11.99, and many under $50 – a home refresh doesn’t have to wait for a big occasion.
Layered, Loved, and Made to Live In
The Miryana brand features bedding, bath, rugs, and layered accents in relaxed, natural tones and textures that invite you in. Made to be mixed, matched, and used (not just looked at), the collection ranges from airy sheets to plush, spa-worthy towels. Crafted from natural materials such as organic cotton, TENCEL™, jute, and hemp, the majority of the line is OEKO-TEX® certified, ensuring products are tested for harmful substances. Key favorites include the breathable organic cotton slub sheets, and the heavyweight Turkish cotton bath towels.
Expanding the Experience
Miryana bedding and bath is reaching more homes this season through an expanded presence in-store and on Kohls.com:
Now Available in Stores Nationwide: Signature layerable blankets, throws, and bath rugs have expanded to all Kohl’s stores nationwide.
Fresh Palette: The bath collection now features a broader range of subtle, trend-forward colors that go beyond our core neutrals.
New Home Fragrance: We’ve introduced a debut line of wood wick candles in seasonal scents, now available in select stores.
Comfort Takes Center Stage
Kohl’s Mom, portrayed by Ellie Kemper, is back in a new broadcast spot highlighting the quality and comfort of Miryana’s collection as part of the By Kohl’s campaign. Now airing, the spot shows her stepping in to help families find the right sheets for a more restful night’s sleep.
To discover and shop the Miryana collection, visit Kohl’s stores nationwide and Kohls.com.
