Kohl's Names Arianne Parisi Chief Digital Officer
Kohl’s announced that Arianne Parisi has been named the company’s chief digital officer. In this role, Parisi will be responsible for driving Kohl's digital business through Kohls.com and the Kohl's App, and supporting the broader business focus on enhancing the omnichannel customer experience. Starting on July 28, Parisi will join the company’s executive leadership team and report directly to interim CEO Michael Bender.
"We are excited for Arianne to join Kohl's," said Bender. "Arianne's deep experience leading digital teams at omnichannel retailers will allow her to hit the ground running and help us in our efforts to enhance our customers’ experience whenever they shop with us, strengthen the total business, and improve, simplify, and drive the digital experience. Her focus on driving results while also supporting and developing high-performing teams makes her a great fit for the Kohl's team."
As a proven digital leader with 20 years of experience in retail, she brings a deep strength in creating and executing digital experiences that help deliver a more seamless experience for customers across omnichannel platforms. Under Parisi's leadership, the digital team will work cross-functionally to help achieve overarching company goals and strategies.
"As the pace of retail transformation accelerates, Kohl's can uniquely serve today's families," said Parisi. "I'm honored to join and support our incredible teams as we enhance the digital experience for our 60 million customers, creating a seamless, inspiring, and personalized journey that reflects how they shop and live today."
As an innovative digital leader, Parisi has 20 years of experience in retail, including 13 years in digital leadership roles at omnichannel retailers including JD Sports, The Finish Line and Nordstrom. Most recently, Parisi was Chief Digital Officer for JD Sports Fashion Plc, a global omnichannel retailer of sports fashion and outdoor brands. UK-based JD Sports operates 4,850 stores in 49 countries and a robust digital business. Prior to her digital roles, she was in merchandising at The Sports Authority, where she grew a deep understanding for how merchandise teams work across stores and digital platforms. Parisi has a Bachelor's of Science from Ithaca College.
