At Kohl’s we’re dedicated to giving our customers the best value, every day. From the sales to Kohl’s Cash coupons, we know shoppers look to us for getting the best deals on products they love for the active and casual lifestyle. Now, Kohl’s is redefining value because today, we know value means more. In our latest campaign, “More Style. More Savings.,” value shares the spotlight with versatile styles, inspiration and discovery of new brands. We never want our customers to have to choose between style and savings.
“This new campaign represents how Kohl’s is empowering customers to look and feel their best through relevant looks, top brands and unmatched value,” said Christie Raymond, Kohl’s chief marketing officer. “Kohl’s has stood for value throughout its 60-year history, and now, we’re bringing style to the forefront as value takes on a whole new meaning.”
This fall, we’re introducing two new TV spots with fresh creative to capture the essence of “More Style. More Savings.” Take a look: